top of page
Website Designs (6).png

26. Copy Strategies for Success During Pre-Launch with Yvette Haughton




Is your sales page lack luster? Are you missing vital pieces of copy from your launch process?


Expert copywriter Yvette shares how cutting corners on your copy is costing you sales! Learn how to so copywriting for sales pages in this week's episode. We are joined by Yvette Haugton, the Copy Closer, Conversion Copywriter, and Launch Strategist. She unveils the mysteries of copywriting for beginners and shares her invaluable insights to help you master your copywriting to grow your small business.


Dive into the world of launch strategies as Yvette emphasizes that your pre-launch phase is just as vital, if not more so, than the actual launch. Learn her secret to success: starting at the end and working backward. Yvette's wisdom reminds us of the importance of truly knowing your business and target audience. It's all about connection and bringing your audience into your fold and into your sales page copywriting.


Join us for a captivating conversation that delves into copywriting for sales pages, sales funnels, and the art of connecting with your audience in your copy. Yvette's expertise shines as she shares her copy formulas and strategies to support your brand during your next launch.


Also, discover how testimonials can be a game-changer and explore the world of personal development in the context of entrepreneurship. Get ready for actionable takeaways to enhance your copywriting game and transform your small business.


Episode References


Connect with Yvette


Come say hi!

Give us a follow if you're ready to take life from good to great, you'll be the first to know when we share more about motherhood and business. If it really resonated, the kids and I would do a happy dance if you left us a review 💗 ~ Brittany


00:00 Intro

3:45 What is a copy closer?

7:30 Investing in copywriting

9:45 Getting to know clients to improve your copy

13:40 Copy formulas for all businesses

17:40 Defining a launch strategy

27:10 Sales funnels to support your launches

31:00 When to work with a copywriter

35:50 Writing content that supports your audience

40:00 Testimonials & their impact on your copy

44:15 Learning about copywriting

46:30 Failure, and what Yvette learned

50:00 Personal development tips

55:00 Wrap up

Comments


Hi, I'm Brittany

Your st. Thomas based marketing Mentor 

I'm a mom, mystery buff, bookworm, and DIY home decor enthusiast. I help small business owners gain the tools and confidence to market their business with ease. If you want clarity to grow your business effortlessly, come learn more about my favorite social media tips, email marketing strategies, and podcasting insights. I provide the roadmap and confidence to take action, get results & make money!

  • Instagram
  • Facebook
  • Pinterest
  • YouTube
  • LinkedIn
  • TikTok

free resources

free resources

free resources

free resources

Hi, I'm Brittany

I'm a mom, mystery buff, bookworm, and DIY home decor enthusiast. I help small business owners gain the tools and confidence to market their business with ease.

 

If you want clarity to grow your business effortlessly, come learn more about my favorite social media tips, email marketing strategies, and podcasting insights. I provide the roadmap and confidence to take action, get results, and make money!

Your Marketing Mentor Based In St. Thomas, Ontario

Reviews_edited.png
bottom of page