This week's guest, Liz Boer has over 12 years of digital marketing experience and she's ready to spill the beans on how you can level up your business game.
We dive deep into the power of targeted traffic with paid ads, discuss the magic of understanding your market, and explore the ever-evolving metrics of ad campaign success.
Get ready to save time, boost your ROI, and take your business to the next level with Liz's expert guidance. Join us on the Go Get Great podcast to discover the secrets of mastering paid ads and growing your online presence.
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4:15 Liz's business journey
8:36 The difference between paid ads and organic growth
11:00 Saving time with paid traffic
13:00 Different types of ads
19:30 Getting started with paid ads
26:45 Using a podcast to generate leads
28:30 Budgeting for ads
36:15 How do you know your ads are working?
41:30 Making your ads more effective
45:30 Working with a paid ads manager
48:00 Wrap up