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43. Speak Louder through Copywriting & Storytelling with Val Casola




Dive into the world of copy and discover how strategic messaging can be a game-changer for your business objectives. Val shares practical tips to align your copy with your goals, attracting the right audience while filtering out those who aren't the perfect match for your services. Val dishes out actionable tips that you can implement right away in your website copy and social media captions. From effective storytelling to defining your unique brand voice and more, these tips will elevate your copywriting game instantly.


Episode References


Meet Val


Come say hi!

Give us a follow if you're ready to take life from good to great, you'll be the first to know when we share more about motherhood and business. If it really resonated, the kids and I would do a happy dance if you left us a review 💗 ~ Brittany


00:00 Intro

2:45 How copywriting can support your goals in 2024

5:00 Defining brand voice

11:30 Storytelling in your business

27:15 Copy tips you can implement today

28:45 Biggest failure & learnings

31:00 Wrap up

Hi, I'm Brittany

Your st. Thomas based marketing Mentor 

I'm a mom, mystery buff, bookworm, and DIY home decor enthusiast. I love nothing more than finding sustainable strategies to help your business grow into what you've dreamed of. Whether you're ready to invest or just want to chat, send me a DM on IG. I'd love to connect!

  • Instagram
  • Facebook
  • Pinterest
  • YouTube
  • LinkedIn
  • TikTok

Are you Leaving money on the table with your Instagram profile?

You have 7 seconds to make a first impression and get people to hit follow. Download the "Instagram Bios That Convert" Checklist and make the most of your 7 seconds.

Hi, I'm Brittany

I'm a mom, mystery buff, bookworm, and DIY home decor enthusiast. I love nothing more than finding sustainable strategies to help your business grow into what you've dreamed of. Whether you're ready to invest or just want to chat, send me a DM on IG. I'd love to connect!

Your Marketing Mentor Based In St. Thomas, Ontario

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